Desktoppers
By converting into a small footprint display after mailing flat, each of our Desktoppers extends the life and longevity of your message. Each of these long-lasting reminder formats is perfect for displaying:
- Calendars, invitations, event reminders
- Announcements
- How-to’s and instructions
All Desktoppers Styles
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Infolder and Foundation (7" x 6 1/4" x 5 5/8) (Sample) 1,000 starting at $5.03 each
SKU: INF-FOD
Size: 7" x 6 1/4" x 5 5/8
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Jackknife Slider (8-15/16" x 5-9/16" x 1/8") (Sample) 1,000 starting at $5.03 each
SKU: JAC-SLI
Size: 8-15/16" x 5-9/16" x 1/8"
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Frequently Asked Questions
Got questions about higher education direct mail? We've compiled answers to help you understand how universities can leverage direct mail to enhance recruitment, engagement, and fundraising.
01. Why Should My College or University Use Direct Mail for Marketing?
Universities use direct mail to boost student applications, campus visits, and donor contributions. Unlike emails, dimensional and interactive print solutions create a memorable, hands-on experience that strengthens brand connections.
02. What Are the Benefits of Using Higher Education Direct Mail?
Higher Response Rates: Dimensional direct mail achieves up to 5x more engagement than email.
Tangible & Interactive: Video Mailers, Moving Message Mailers, and Pop-Up Brochures combine print and digital elements.
Personalization: Customized messages improve conversion rates for recruitment and fundraising.
Tangible & Interactive: Video Mailers, Moving Message Mailers, and Pop-Up Brochures combine print and digital elements.
Personalization: Customized messages improve conversion rates for recruitment and fundraising.
03. What Types of Direct Mail Work Best for Colleges and Universities?
Video Mailers: Capture the attention of alumni donors for fundraising events or capital campaigns.
Virtual Reality Viewers: Showcase campus life and provide immersive campus tours.
Pop-Up Mailers & Moving Message Mailers with QR Codes: Invite prospective students to sign up for tours, apply online, and engage with the community.
Web Keys: Direct recipients to exclusive content or donor portals.
Virtual Reality Viewers: Showcase campus life and provide immersive campus tours.
Pop-Up Mailers & Moving Message Mailers with QR Codes: Invite prospective students to sign up for tours, apply online, and engage with the community.
Web Keys: Direct recipients to exclusive content or donor portals.
04. How Can Higher Education Direct Mail Improve ROI?
Red Paper Plane’s interactive mail solutions have helped universities like Sul Ross State achieve a 26% increase in applications. Blending print, video, and digital engagement leads to higher student enrollment and increased alumni donations.
05. How Can Universities Use Direct Mail for Alumni Engagement?
Alumni respond better to visually appealing and interactive mailers. Personalized video brochures, dimensional mailers with donation QR codes, and pop-up thank-you notes keep alumni engaged and encourage contributions to fundraising initiatives.
06. What Role Does Direct Mail Play in University Fundraising?
Successful university fundraising campaigns integrate print and digital outreach. Direct mail featuring web keys or QR codes can lead recipients directly to donation pages, creating a seamless giving experience for alumni and donors.