Who: Wilmington College
Their Industry: Higher Education
Their Audience: Accepted Students
Their Challenge: Wilmington College is a small school that wanted to send a big personalized message to its class of incoming students.
Our Solution: The 4.25” Pop Up Cube
The Main Pro: The Pop Up Cube ships flat and “pops” into a desktop display when opened, proudly displaying custom graphics, photos and text on its six sides.
Wilmington College was looking for an exciting invitation that would drive Accepted Students to visit campus and connect with other prospective classmates. According to Tina Murdock, Manager of Admission Operations, it needed to be unique and have enough real estate to display their brand messaging. The 4.25” Pop Up Cube had the perfect balance.
“We are a small college and individualized attention to our students and prospective students is very important to us,” she said. “This project allowed us to bring a little piece of our campus to the students in 3D. We didn’t intend for it to be during the COVID pandemic, but the timing ended up being right at the beginning of our state’s shut down, which made it even more important for us to deliver our message.”
